

You can’t not TARGET
As if by miracle, the stars have aligned in the marketing firmament to spell out a single word. It can be seen and heard across the land,...
Oct 25, 2018


Working from home AGAIN
Thursday morning and here I am. 13 years, 8 months, 1 week and 4 days since I started working from home. The Mac has chimed and the...
Oct 11, 2018


Marketing isn’t ROCKET science
Coming out next month is a book called ‘Eat Your Greens’, with the sub-title ‘Fact-based thinking to improve your brand’s health’....
Sep 27, 2018


Put the phone DOWN
“You are, you’re always on your phone. You look at it as soon as you wake up and last thing before you go to bed. You watch TV with it in...
Sep 13, 2018

