- Jan 19, 2017
INSIGHT without an insight
The best brief I ever got when working in advertising was on Felix catfood. I was at BMP and the client was Quaker. At the time the ‘wet’...
- Jan 5, 2017
Searching for WISDOM
I’m just going to set off on this one and see where I end up. Where to start? Google, of course. Wikipedia. Wisdom is ‘the ability to...